Partner![]() Peter Shier Peter is the President of Naked. His job is to make sure we all do what we set out to do. His background is as diverse as it gets which is probably why he is so stimulated by new and different ideas. He’s run big agencies and huge agencies. He was the volunteer chairman of the ICA for 3 years. He’s worked as an account guy, a promotions guy and an interactive guy. He’s also been a client, a sous chef, a professional hockey player and a recipient of a police citation for bravery. |
Partner![]() Jim Whitney Jim is the guiding force behind all of the creative developed at Naked. He’s a graduate of OCAD and a founding partner of Naked. Every business has obstacles on the path to success. Jim’s strength is in thinking of ideas to solve those problems. They may involve advertising but also may be solved in a myriad of other ways. |
Partner![]() Alan Macdonald Alan is a digital visionary at the core who fuses business and creativity together to foster an environment of innovation at Naked. His leadership inspires ideas that reflect solid strategic thinking and get measurable results. With 15 years of experience in the industry, he’s a big believer in every situation having a simple explanation. When it comes to connecting brands to consumers, his proven ability has won him an international reputation for excellence. Alan’s commitment and love for inspired thinking is contagious. But please, don’t get him started on Springboks rugby. |
Overview of Talent
A creative agency is only as good as its people. And we have some very good people. Our hiring philosophy is simple – bring on talented people who can do more than one thing, give them clear direction and let them loose. Most of our people don’t have traditional backgrounds which suits us fine, as we aren’t in the business of traditional ideas.
A creative agency is only as good as its people. And we have some very good people. Our hiring philosophy is simple – bring on talented people who can do more than one thing, give them clear direction and let them loose. Most of our people don’t have traditional backgrounds which suits us fine, as we aren’t in the business of traditional ideas.



